Non Ferric Alum is a chemical compound commonly used in water treatment plants as a coagulant for purifying water. This chemical is also used in the paper industry as a sizing agent, dyeing industry as a mordant, and in the food industry as a preservative. Non Ferric Alum is superior to Ferric Alum because it does not contain iron, which prevents rust formation and minimizes damage to pipes used in water treatment plants. In addition, Non-Ferric Alum is also cheaper to produce and more effective in removing contaminants, making it a popular choice in many different industries.